Distributed in 94 countries, Mix is the world's leading magazine for the professional recording and sound production technology industry. Mix covers a wide range of topics including: recording, live sound and production, broadcast production, audio for film and video, and music technology.
Hollywood, CA, Feb. 8, 2008 - SonicPool, one of Hollywood‘s leading post facilities, specializing in audio and video finishing, edit suite rentals, and full post-production services, is currently expanding and upgrading its Hollywood headquarters facilities. The announcement was made by John Frost and Patrick Bird, co-founders, SonicPool.
SonicPool has just added three new editorial suites, and is undergoing an overall facility re-modeling. In addition, the company has beefed up its HD online capabilities, by adding Avid DS & Symphony systems, with true 4:4:4 technology, along with HD projection.
Said Frost and Bird, “We are working with more and more clients who are posting their projects in HD, so we felt now was the time to make some improvements and investments to accommodate the growing demand.”
ABOUT SONICPOOL:
Launched in Hollywood in 2001, SonicPool was co-founded by post production specialists John Frost and Patrick Bird. Each of the men currently serves the company as a President and CEO.
SonicPool is comprised of 14 SD & HD Offline and Online Edit Suites, two Theatrical Mix Stages and two additional Mix Suites, as well as a complete Machine Room Services with all the standard SD & HD decks, including HD-Cam SR with 4:4:4 capabilities. The company‘s post production services include Audio and Video Finishing, edit suite rentals, and media duplication. SonicPool‘s creative services include radio production. Additionally, the company offers its clients production office space rentals to accompany Offline Edit Suites.
SonicPool‘s clients run the full gamut of the entertainment and broadcasting industries, which clients ranging from major studio releases, independent feature films, TV programs, and radio, to DVD menu sound design, TV commercials, gaming, mobile and Internet projects.
SonicPool is located at 6860 Lexington Ave, Hollywood, CA, 90038. The phone is 323/460-4MIX, and the web address is: www.sonicpool.com
New York/Los Angeles, Feb. 8, 2008 — Human Worldwide, one of America‘s pre-eminent original music composition and sound design agencies specializing in unique and compelling music for the international advertising industry, has provided original music or sound design to eight new television spots.
To view these spots, please visit: http://www.humanworldwide.com/flash2007/?reelid=144
The projects are:
** CSX: Human provided original music to the spot “All Things,” directed by Jason Smith. MULLEN / NC
** NIKE: Human provided music and sound design to the spot “This is Love,” directed by Jordan Scott. WIEDEN + KENNEDY / PORTLAND
** COVERGIRL: Human provided original music to the spot “See the Difference,” starring Drew Barrymore, directed by Peggy Sirota. Grey Worldwide.
** SPRINT: Human provided original music to the spot “People Mover,” directed by Jason Smith. Goodby, Silverstein & Partners
** TOYOTA: Human provided original music and sound design to the spot “Badgers,” directed by Jesse Peretz. Saatchi & Saatchi / LA
** HYUNDAI: Human provided original music to the spot “Reverse Sticker,” directed by Jeff Goodby. Goodby, Silverstein & Partners
** MILLER CHILL: Human provided music and sound design to the spot “Ice Cave,” directed by James Price. Young & Rubicam / Chi
**SCHWEPPES: Human provided music and sound design to the short film “Consequence,” directed by Noah Marshall. Ad Agency: Publicis Mojo NZ.
Founded in 2001 by renowned composers Morgan Visconti, Andrew Bloch, Gareth Williams, and Managing Partner Marc Altshuler, Human Worldwide is a multi-award winning collective specializing in the creation and production of
original and compelling music and sound design for the international advertising industry. Human has offices in New York and Los Angeles. For more information, please visit: www.humanworldwide.com
A compact pure passive volume control to help get the best from any system!
Let’s get small - the iNano is a super compact desktop sized passive volume attenuator. Building on the success of the original SM Pro Audio Nano Patch, the iNano has been designed for use with a variety of consumer based systems. It enters the market as one of the smallest passive problem solvers on the market.
A great way to passively attenuate stereo signals from computers, soundcards, CD players, pre-amps, and mixers, the iNano allows precise level adjustment to analog audio source material. Featuring balanced combo XLR/TRS and 3.5mm input jacks and TRS and 3.5mm outputs, mute switch, and a good sized rotary volume encoder, the iNano is simply one of the most affordable improvements you could ever make to your desktop studio.
The iNano passive series does not have any active elements, thereby allowing audio signals to be attenuated and mixed together transparently and without coloration.
The iNano really comes into its own when connected between your computer audio interface/soundcard master outputs and a pair of active (powered) monitor speakers. One of the benefits of passive volume attenuation is that you no longer have to control volumes with your software‘s master volume fader. Reducing levels from your software only reduces the audio bit depth. It is much more appropriate to keep your software masters at unity and attenuate the audio to your active monitors with a passive controller like the iNano. This way you can maintain maximum audio resolution and attenuate your monitoring volume with the confidence that the sonic integrity of your audio is not compromised.
No active circuitry, buffers, transistors, batteries, or power supply of any kind can interfere with the main passive output of the iNano. It simply delivers attenuated signal. Pure, simple, transparent.
The iNano is set for release at a list price of USD $69.00
More information on the iNano including high resolution images, technical details, and operational manuals can be found at the SM Pro Audio website here: http://www.smproaudio.com
~ StudioFoam Featured on NBC‘s Action-Comedy Series, Chuck ~
INDIANAPOLIS, IN, FEBRUARY 7, 2008 - Viewers tune in each week to NBC‘s Chuck to find out what life-threatening situations the show‘s title character, a computer geek/new-found government secret agent, will get into. Chuck inadvertently downloaded several government security secrets directly into his brain, thus making him a target for assassins and terrorists. Major John Casey of the National Security Agency (Adam Baldwin) is charged with the responsibility of protecting him. He joins the staff of Chuck‘s “daytime” job at Buy More Electronics in order to keep a watchful eye on him.
Auralex Acoustics, Inc., the industry leader in innovative sound control solutions, is a staple product of the store, with Auralex‘s StudioFoam appearing in several episodes throughout this season.
From Executive Producer Josh Schwartz (The O.C.) and Executive Producer-Director Joseph McGinty Nichol, McG, (Charlie’s Angels), Chuck is a one-hour, action-comedy series that airs on NBC on Monday nights at 8:00 p.m. (EST).
About Auralex Acoustics, Inc.
Located in Indianapolis, Auralex Acoustics was founded in 1977 with a mission to provide top-performing acoustical treatment products at the best value. Since then, thousands of satisfied Auralex customers have experienced improved acoustics, expert advice and exceptional customer service. Auralex products enjoy widespread use among prominent artists, producers, engineers, corporations, celebrities and government agencies.
Auralex Acoustics has become the industry leader in innovative sound control solutions and continues to enjoy rapid growth through an international network of authorized dealers. Visit the Auralex web page at www.auralex.com. Auralex can be reached via email at auralexinfo@auralex.com or by calling 1.800.959.3343
Manhattan, NY, February 7, 2008 - The nation‘s largest youth-focused anti-tobacco education campaign, Truth®, is marching on through the New Year thanks to end-to-end HD camera equipment provider, All Mobile Video, and its supply of Nucomm microwave equipment. A combination of five Nucomm CamPac 2 HD/SD COFDM camera-back transmitters and five Nucomm Newscaster DR HD/SD COFDM microwave receivers were used during production of five of the hard-hitting television advertisements that are designed to engage teens by exposing Big Tobacco’s marketing and manufacturing practices and illustrating the consequences of tobacco use. more
Attention game sound developers: We're guessing you didn't always work in videogames; we know a lot of you have roots in music and post. Tell us why you made the switch to the game world, and the name of the first title you worked on by e-mailing mixeditorial@mixonline.com.
