Engineer for Sheryl Crow Achieves Album-Quality Sound with VENUE and Pro Tools|HD

Daly City, CA — For Sheryl Crow’s current spring tour, promoting her new album Detours, FOH engineer Sean “Sully� Sullivan (Beck, Justin Timberlake) put together a streamlined live sound system based around a Digidesign® VENUE D-Show® Profile™ integrated with a Pro Tools|HD® system.

Keeping the system compact was a primary objective for Sully. The VENUE system allows him to reduce the need for outboard analog processing in favor of TDM plug-ins. And when combined with Pro Tools|HD, the D-Show Profile provides Sully with access to studio-quality production tools that allow him to achieve exceptional album-quality mixes from venue to venue on a nightly basis.

“On this tour, I have a very small simple setup,� he explains. “When my production manager saw my rig he asked, ‘When does the rest of it arrive?’ But the bonus is, with the VENUE [D-Show] Profile, my favorite plug-ins and a Pro Tools rig, I am achieving album-quality mixes night after night!�

With VENUE and Pro Tools integration, Virtual Soundcheck has also become indispensable for Sully. “Virtual Soundcheck saved my life. I no longer rely on the band to show up at soundcheck. Now I only need to update and make new snapshots while playing back actual shows from my [Pro Tools] HD 3 rig. It’s simply amazing!�

Sully sums up his opinion of the Digidesign VENUE system by saying, “Studio engineers have had the ability to study the tracks they are working on since the beginning of time… it’s about time we live engineers have the same capabilities!�

For more information about Sheryl Crow’s Detours tour visit www.sherylcrow.com.

About VENUE
Digidesign’s VENUE live sound environment is revolutionizing the art and profession of live sound mixing with studio-quality sound, TDM plug-in effects processing, and direct connectivity to industry-standard Pro Tools® recording and playback systems. For more information about the VENUE line of products, visit www.digidesign.com/venue.

About Digidesign
Digidesign is a worldwide leading manufacturer of digital audio production systems and the winner of the 2001 Technical Grammy® Award and 2003 Oscar® statuette representing the Academy Scientific and Technical Award for the design, development, and implementation of the Pro Tools® digital audio workstation. Digidesign provides the professional music, film, video, multimedia, and radio broadcast industries with tools for digital recording, MIDI sequencing, editing, signal processing, and surround mixing. Digidesign products are marketed in more than 40 countries worldwide through a distribution network of value-added dealers, distributors, and OEM relationships. Digidesign is a part of Avid Technology, Inc. For more information, visit www.digidesign.com.

About Avid Technology, Inc.
Avid (Nasdaq: AVID) is a worldwide leader in tools for film, video, audio, 3D animation, gaming and broadcast professionals – as well as for home audio and video enthusiasts. Avid professional and consumer brands include Avid, Digidesign, M-Audio, Pinnacle Systems, Sibelius, Softimage and Sundance Digital. The vast majority of primetime television shows, feature films, commercials and chart-topping music hits are made using one or more Avid products. Whether used by seasoned professionals or beginning students, Avid’s products and services enable customers to work more efficiently, productively and creatively. Avid received an Oscar statuette representing the 1998 Scientific and Technical Award for the concept, design, and engineering of the Avid® Film Composer® system for motion picture editing. For more information about the company’s Oscar, Grammy and Emmy® award-winning products and services, visit www.avid.com.

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