Red Rooster Harlem Combines Cultural Diversity, American Roots Cuisine and Compact, Powerful Sound by K-array
New York – March 12, 2012: Red Rooster Harlem is a new restaurant named after the legendary Harlem speakeasy that once stood on 138th Street and Seventh Avenue, which was frequented by prominent musicians, poets and politicians of the day including Nat King Cole, James Baldwin, Adam Clayton Powell Jr. and many others. Today’s Red Rooster Harlem embraces the spirit of Harlem’s past, while incorporating the latest technology advancements from K-array, an Italian loudspeaker brand distributed by Sennheiser .
Red Rooster Harlem’s chef is Marcus Samuelsson — a Harlem resident who is regarded as one of “The Great Chefs of America” by the Culinary Institute of America. Samuelsson serves up a menu as vibrant as Harlem’s diverse population. Like the food, the music there is equally as colorful, representing the entire gamut of musical genres — on any given night, you might hear hip-hop, gospel, jazz, soul or Latin. The chosen sound system had to perform equally well across each of these.
Justin Lizama, Managing Partner of The Solidman Group (TSG), was responsible for the system design and chose K-array to ensure the best possible audio experience for both patrons and musicians. “We were looking fora versatile system that could provide even sound dispersion and a sleek visual profile,” he recalls. “I wanted to build something that was exciting from a technology perspective that would keep the aesthetic visuals in balance with the room. The K-array KK 50s were the perfect choice.”
Attaining clear, even dispersion wasn’t easy in an environment fraught with acoustic challenges: “The space includes pillars and very low ceilings, so there is not a lot of room for high speaker placements,” observes Jim Feeney, account executive at The Zeo Group, which assisted in specifying and integrating the audio system. “To keep everything covered, we were able to tuck and hide several KK50s — so there was no longer an issue with clearance.”
K-array: “King of Coverage”
With two stage set-ups — one for everyday use and the other for larger performances — it was important to uphold the visual appeal of the high-end boutique room, while providing high quality audio for both audiences and performers. The system was comprised of seven K-array KH15s and seven KK50s compact line-array elements, two KL 18 loudspeakers, two KL12 MA powered subwoofers and two KL21 MA powered subwoofers. The KK 50s, with a dispersion pattern of 120 x 7 degrees, were placed so they could precisely reach difficult areas.
The sound of the new K-array system is described by Lizama as “super tight and transparent. We see a lot of new equipment every year, and I definitely think that the K-array products are a great advancement in technology,” he says. “If we had used a traditional system, it would not have been aesthetically pleasing — trapezoidal boxes are not fun to look at.”
If you are trying to build a sophisticated room, the audio should be just as sophisticated,” Lizama concludes. “In New York City, space is always at a premium, and in this business, coverage is king. At Red Rooster Harlem, whether patrons are seated by the back wall or in a corner, they hear the same definition and audio quality that everyone else is hearing in the room.”