Archive for May, 2012

D.A.S. AUDIO THE DRIVING FORCE AT THE LEESBURG 16TH ANNUAL BIKEFEST

**** Photo: Scott Shryock with his D.A.S. line array ****

Leesburg, FL – June 2012 … For its sixteenth consecutive year, the city of Leesburg celebrated music and motorcycles with its annual Bikefest. The three day motorcycle and music event, which ran April 27-29, 2012, featured a motorcycle rally and performances by numerous musical acts, including the rock bands FireHouse and Seven Mary Three. There were two stages at this year’s event and both featured loudspeaker systems from Valencia, Spain-based D.A.S. Audio. more

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Miami’s Noisematch Studios Launches with SSL Duality Console as the Hub

Duality is Installed to Capture Audio for Studio Recording and Live Events

MIAMI – Noisematch Studios, a new, two-room, high-end recording facility located in the Miami Arts District, has launched with a Solid State Logic Duality SE console as its audio hub. Duality has been installed in the control room of the recording studio (known as Noiselab), and is also wired to record live performances and events in a separate soundstage (called Noiseroom).

“I am very familiar with the SSL sound from the different experiences I had working in other studios over the years,” says Alexander Campos, owner and CEO of Noisematch Studios. “When I analyzed all of the features and flexibilities that Duality offers, compared to other consoles on the market, I was very impressed with the closely integrated DAW control, the routing options and, of course, the sound quality. Duality makes sense in this new world of technology where everything is hybrid. A lot of musicians have studios in their homes with a Pro Tools® or Logic rig, so we needed a console that was flexible enough to understand the workflow between the DAW and the analogue world. Duality is that console.”

The Noiselab studio space, designed by Horacio Malvicino, can accommodate groups as large as a 20-piece jazz ensemble. It has a grand piano nook, three large isolation booths and adjustable acoustics. The separate Noiseroom soundstage/modular live event space is a 1,000 square foot room featuring a stage, intelligent DMX lighting, backline, FOH and stage audio monitoring. It is equipped to provide real-time audio and video streaming of live events. These events vary from lectures and small private showcases to music video shoots and live music performances. Noiseroom is wired directly into the Duality patchbay so that audio from any events, videos or performances can be captured and mixed on the console.

“Duality brings our different audio missions together, giving us the flexibility to serve many types of clients,” continues Campos. “Since we have 32 tie lines
connecting Noiseroom to Noiselab, a band has the option to bring in a whole orchestra for a session, and this extra capacity beyond the main recording room is really useful. At the same time, we can use Duality to capture audio for, say, a music video being produced in Noiseroom. This means we can use Duality’s sound quality and mixing capabilities for a wide range of recording situations, and that’s good for our bottom line.”

Campos’s plans for Noisematch’s first year are focused on recording projects and in-house music production. “I am a songwriter and a producer, so the initial effort for Noisematch will be to build a geographically diverse client base to support the studio while we produce and place original works,” explains Campos. “Since we invested in a ready-for-video infrastructure, the second year will focus on our Noisematch film division and record label, and Duality is at the heart of everything. We didn’t just buy a console, we invested in our future with Duality as anything SSL is the most solid investment you can make for the studio business.”

You can follow Alex on Twitter at @plomish and the Studios at @Noisematch.

Solid State Logic is the world’s leading manufacturer of analogue and digital audio consoles and provider of creative tools for music, broadcast and post production professionals. For more information about our award-winning products, please visit: www.solidstatelogic.com.

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THE HIDEAWAY STUDIO TURNS IT UP A NOTCH WITH EQUIPMENT UPGRADES

Pictured is The Hideaway Studio’s A Control Room, which recently underwent an equipment upgrade, replacing its AVID Pro Tools Accel 3 with a new AVID Pro Tools HDX system for achieving bigger, better and faster mixes with 256 tracks (up to 768) and double the I/O per card, as well as four times more ADC.

MINNEAPOLIS, MN; MAY 31, 2012 –The Hideaway Studio of Minneapolis, MN, a premier music recording facility serving the Minneapolis, MN market and such artists as Snoop Dogg, Atmosphere, Brother Ali, Cloud Cult, The Matches, and Doomtree, has upgraded some of its gear to boost its mixing and production workflow.

Remaining on the cutting edge of technology, the studio recently replaced its A Control Room AVID Pro Tools Accel 3 with a new AVID Pro Tools HDX system. Operating on an Intel 2 X 2.8 Quad Core Mac Pro with 14gig RAM, its new AVID Pro Tools HDX system allows for bigger, better and faster mixes with 256 tracks (up to 768) and double the I/O per card, as well as four times more ADC. It also offers higher resolution sound and more headroom, the opportunity for increased power and track counts through additional cards, and supports the AAX plug-in format for better workflow and sound parity with native systems.

In conjunction with upgrading its A Control Room gear, the studio also underwent an equipment facelift within its B Control Room to breathe new life and power into its mixing and production, transporting its A Control Room AVID Pro Tools HD 3 Accel system to its B Control Room to replace its existing AVID Pro Tools 2 Accel. The AVID Pro Tools HD 3 Accel supports extremely large and complex sessions, leveraging the power-on-demand capabilities of three dedicated DSP cards along with the processing resources of either a Windows- or Mac-based computer for high performance, low latency, guaranteed track counts, and extended plug-in processing power. Additionally, it acquired a Quad Core 3.0 Intel Xeon processor Mac Pro for working with the upgraded AVID Pro Tools Accel 3 system.

“The Hideaway Studio is committed to providing our clients with superior quality and services, which is why we are always upgrading our apparatus and ensuring that we are on par with today’s sophisticated technology standards,” says The Hideaway Studio Founder Joseph Mabbott. “In undergoing this upgrade, we have enhanced the power of our systems and some of the features of our new software, which has enhanced our mix down process. The speed capabilities of these new systems have made a huge difference in the flow and production quality of our session, saving out clients time and money.”

Several of The Hideaway Studio clients say they are noticing the great benefits stemming from the recent equipment upgrades. “Whenever you are working on a project in a studio, you realize that any studio time spent means money spent,” explains Doomtree Producer Lazerbeak (Aaron Mader), who recently mixed his 20 track record, LAVABANGERS, at the studio with Mabbott. “The beauty of The Hideaway Studio’s upgrades is that they help reduce the amount of time that we as artists have to spend in the studio without compromising high production performance and results. It provides greater recording, mixing and production quality that is achieved through a more efficient, expeditious workflow process, sparing us the expense of needing additional time and money in the studio.”

Nestled along the Mississippi in Northeast Minneapolis, The Hideaway Studio is one of the Twin Cities’ premier recording and production studios. Founded in 2004 by owner and music engineer extraordinaire Joe Mabbott, The Hideaway Studio has quickly established itself as a music recording/production hub for local, national and international artists. Its comfortable yet professional environment has yielded hundreds of records from hip hop to punk rock to traditional Irish folk music and all points in between. With multiple tracking rooms, two control rooms and a huge selection of the finest outboard gear, The Hideaway Studio is an extremely flexible recording facility that can meet most any budget. For more information, please visit www.thehideawaympls.com.

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Steve Vai Masters “The Story of Light” at Bernie Grundman Mastering

Virtuoso Guitarist and Visionary Composer Launches New World Tour

Pictured in session at Bernie Grundman's are guitar virtuoso Steve Vai and mastering engineer Bernie Grundman. Photo by David Goggin.


Virtuoso guitarist, visionary composer and 2012 TEC Award-winner Steve Vai has mastered his new album “The Story of Light” at Bernie Grundman Mastering in Hollywood. Its sprawling and expressive 12-song set continues a conceptual and cosmic narrative arc begun on the artist’s acclaimed 2005 album “Real Illusions: Reflections” (also Vai’s most recent solo studio release).

“Bernie has an intuitive ear and he’s still excited about what he listens to,” commented Vai during the mastering sessions. “He still takes great care and he doesn’t brush anything off. That is the sign of a very artistic person — when you can retain your excitement and make your work better and better and better. Every time I come to master, he takes great interest in what he is doing — he’s the best.”

Throughout the new album, three-time GRAMMY-winner Vai’s lead guitar is as lyrically resonant as it is technically masterful, his licks and solos bending sounds and listeners’ minds in equal measure. “The Story of Light” follows the journey of a man driven mad by grief, intertwining tragedy, revelation, enlightenment, and redemption.

To be released on August 14, “The Story of Light” is available for online pre-sale orders. This special pre-sale selection of bundled packages is offered exclusively through Vai’s website, where complete details on the products and ordering information are available. Each package includes an instant download of a track from the new album personally selected by Vai, “Gravity Storm.”

For more info and ordering visit: http://www.vai.com

Video interview by Mr. Bonzai with Steve Vai is available at:
http://www.youtube.com/watch?v=-6yXN5RTGig

For more information about Bernie Grundman Mastering, visit: http://www.bgmastering.com

Sennheiser Partners with Channel IQ to Implement Dealer Verification Badges for its Network of Authorized E-commerce Dealers

Old Lyme, Conn., May 30, 2012: Audio specialist Sennheiser announced that it has partnered with channel management solutions developer Channel IQ to implement an innovative badging program for its network of authorized e-commerce dealers beginning this month. The program provides assurance to consumers that they are purchasing genuine Sennheiser products from an authorized dealer.

The authentication system, developed by Channel IQ with cooperation from Sennheiser, provides ‘instant dealer verification badges’ on authorized e-commerce sites, thereby adding an extra layer of protection for consumers during the online purchasing process. The badging system also enables Sennheiser to more effectively implement pricing controls, while mitigating the potential for grey market and counterfeit activity.

“By partnering with Channel IQ on this authentication program, we are able to tighten our distribution network while providing assurance to our loyal customers that they are purchasing genuine Sennheiser products,” commented Bill Whearty, vice president of sales and marketing for Sennheiser’s U.S. Retail division. “This is a tool that will help protect our premium brand image, while providing consistency in pricing among our valued dealer network.”

Sennheiser is an early adopter of the new Channel IQ program, which is beneficial to both consumers and dealers. The dealer verification badges — which provide third party indemnification to the consumer at the SKU level — each contain a unique serial number that changes any time a page is refreshed and cannot be copied.

“Channel IQ has a longstanding relationship with Sennheiser on minimum advertised pricing (MAP) violations and monitoring, and they were the first to step forward and implement this progressive program,” commented Jeff Messer, general manager, brand protection services, Channel IQ. “Consumers want to know that they are purchasing products through a secure and trusted partner. This program not only provides that confidence, but also adds legitimacy and authenticity to a dealer’s online shopping cart. It is a win-win for the consumer, the dealer and Sennheiser.”

Sennheiser is a world leading manufacturer of high performance and best-selling headphones and microphones, considered indispensable among music lovers, audiophiles, recording studios, sound professionals, custom installers and home theater enthusiasts. Sennheiser products feature superb sound reproduction quality, making them the first choice for many high-profile recording artists.

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THE RECORDING ACADEMY® PRODUCERS & ENGINEERS WING® PRODUCES SPRING EVENTS ACROSS THE UNITED STATES

P&E Wing Continues Its Mission to Highlight Sound Quality and the Art and Craft of Recording

SANTA MONICA, Calif. (May 30, 2012) — As part of its ongoing mission to promote both sound quality and the overall art and craft of recording music, the Producers & Engineers Wing® of The Recording Academy® staged a series of events this spring that brought experts in music production to audiences in key markets including Chicago, Dallas, Los Angeles, Miami, Nashville, Philadelphia, San Francisco, and Washington D.C. These unique events are part of a longstanding commitment to share the invaluable experience of leading record producers, engineers, mixers and other audio professionals with the P&E Wing’s growing constituency throughout the U.S.

• On April 4, GRAMMY SoundTables® brought legendary engineer Al Schmitt to Chicago for an unforgettable night of education, anecdotes and great music with Behind The Glass With Al Schmitt. Moderated by Shure Inc.’s Mark Brunner, the event saw Schmitt provide the enthusiastic audience with priceless insights from his long and storied career, including tips for helping recording artists achieve their best performance and advice on maintaining longevity in a recording career.

• On April 5, the P&E Wing partnered with Musicians Institute in Los Angeles for A Conversation With Don Was. The multiple GRAMMY® Award-winning producer – including Producer Of The Year in 1995 – whose eclectic discography includes the B-52s, Garth Brooks, Bob Dylan, Al Green, Carly Simon, and the Rolling Stones, spoke to a packed house eager to hear his stories and advice. Was reflected on his early days as a session bassist, his struggles with the club circuit, how he learned to trust his instincts as a producer, how he is adapting to his new role as head of famed jazz label Blue Note Records, and finally further delighted the audience by closing with an impromptu acoustic performance.

• Also on April 5, on the other side of the country, Recording Academy Philadelphia Chapter members and Drexel University students gathered at Drexel’s Bossone Research Center for GRAMMY SoundTables: Behind The Glass With Jimmy Douglass And Justin “Just Blaze” Smith. A full house turned out to enjoy the conversation between two of the industry’s most active engineer/producers, moderated by P&E Wing Sr. Executive Director Maureen Droney. Douglass and Smith shared candid observations on the philosophy, psychology and art of record production, then answered questions and mingled with the audience at a post-event reception.

• On April 10, The Recording Academy Nashville Chapter and the P&E Wing hosted GRAMMY U: In The Studio at the legendary Nashville facility previously known as RCA Studio A/Javelina Studios and currently operated by respected recording artist Ben Folds. GRAMMY U® students from schools throughout Nashville got up close and personal as producer/engineer Jon Randall Stewart and the band 18 South recorded two tracks and explained the process. Attendees were able to sit among the musicians in the studio during tracking as band members discussed how studio roles interact throughout the recording process.

“This is just a small sampling of our events during one week,” said Maureen Droney, Sr. Executive Director of the P&E Wing. “P&E Wing membership overall is characterized by the willingness of so many of our members to share their knowledge and experience with others whose passion for music matches their own. It is truly an incredible community: a nationwide network that all year long, month after month, shares information that helps pass the torch forward, all in the interest of creating great music.”

Photo Caption: Recording Academy Philadelphia Chapter members and Drexel University students gathered at Drexel’s Bossone Research Center for GRAMMY SoundTables®: Behind the Glass with Jimmy Douglass and Justin “Just Blaze” Smith. Pictured L-R: Sr. Executive Director, Producers & Engineers Wing Maureen Droney, producer/engineer Jimmy Douglass; producer Just Blaze; producer & Philadelphia Chapter President Ivan Barias, producer Phil Nicolo; engineer Mike Tarsia, Executive Director, The Recording Academy Philadelphia Chapter Mark Schulz, mastering engineer Ryan Schwabe. Photo Courtesy of The Recording Academy/Lisa Lake Photo Design/Lisa Lake. Photographed by Lisa Lake. ©2012.

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GUITAR CENTER OPENS NEW STORE IN PASADENA, TEXAS

— Pasadena Guitar Center store is the latest location to open as part of GC’s ongoing 2012 expansion —

Westlake Village, CA (May 30, 2012) – On the evening of Thursday, May 10, 2012, Guitar Center held the grand opening of its new location in Pasadena, Texas, located at 5140 Fairmont Pkwy Pasadena, TX 77505. Guitar Center Pasadena is Guitar Center’s 227th retail location.

The Pasadena store opening is part of Guitar Center’s ongoing strategic expansion plan, and the grand opening event introduced customers to a vast selection of products and a dedicated staff with unparalleled musical knowledge and experience. To celebrate this event, Guitar Center hosted a Grand Opening Weekend celebration featuring exclusive savings, gear giveaways and free events catered to local musicians. The grand opening events also included a free live performance on May 10, and free workshops continuing on May 23 and June 1.

Guitar Center’s newest Pasadena location features showrooms equipped with the latest products for musicians — from guitars, amplifiers, percussion instruments and keyboards to live sound, DJ, lighting and recording equipment. The new store also features Guitar Center Studios, an in-house, state-of-the-art lesson facility, which is creating unrivalled opportunities for Pasadena musicians of all ages and skill levels. Guitar Center Studios provides music lessons from beginner to advanced featuring certified instructors teaching world-class curriculum as well as one-on-one courses on Pro Tools, Logic Pro and GarageBand. Guitar Center Pasadena also features GC Garage, Guitar Center’s on site guitar repair service. Musicians could try out the GC Garage for free on Grand Opening night. With purchase of a guitar, customers also received a free, 22-point personalized set-up.

As part of Guitar Center’s initiatives designed to educate and inspire artists nationwide, Guitar Center Pasadena offers unique opportunities for musicians to craft their skills, maintain their instruments and experience many other aspects of the music industry first-hand. Musicians interested in learning about the industry will be able to come to the store to interact with and pick the brains of several industry leaders. Pasadena shoppers are also able to enjoy Guitar Center’s new multi-channel “endless aisle,” which includes multiple combinations of product options to conveniently choose from. Not only does the “endless isle” include Pasadena inventory, but it also provides easy access to $400 million in new and used inventory located in hundreds of stores and warehouses across the nation. Customers have the ability to combine a myriad of in-store, online and phone options to purchase music equipment from anywhere they may be, allowing for a personalized and convenient shopping experience. Free Recording Made Easy classes are conducted every Saturday from 10:00 to 11:00 am for anyone who wants to make the exciting journey into recording their music.

Ongoing Guitar Center Initiatives
In addition to special programs at the new Pasadena store, Guitar Center offers nationwide programs designed to spearhead creativity and highlight the nation’s most promising undiscovered talent. Pasadena residents will now be able to participate in these ongoing national events from their hometown:

• Guitar Center On-Stage is an annual competition that provides unsigned artists the chance to open for established artists such as Motley Crue, KISS and Jane’s Addiction.

• Guitar Center Singer-Songwriter is an artist discovery program which aims to find the nation’s best unsigned singer-songwriter. The winner receives a career-altering prize package including recording 3 songs with accomplished GRAMMY® Award-winning Producer John Shanks, recording time at Converse Rubber Tracks studio and $10,000 cash. The grand finale took place in Los Angeles on Feb. 18.

• Guitar Center’s Battle of the Blues is a nationwide amateur guitar skills competition with the goal of finding the next great undiscovered blues guitar player. This year’s winner, Jonathon “Boogie” Long, performed alongside GRAMMY-winning guitarist Warren Haynes at the Grand Finals in LA, and won an incredible prize package valued at over $50,000.

• Guitar Center’s Drum-Off, entering its 24th year, is the nationwide search for the next great undiscovered drummer. Drummers from across the nation compete in the world’s largest drum competition, vying for thousands of dollars in prizes and the coveted title of Guitar Center’s Drum-Off Champion. The grand prize package is valued at nearly $50,000.

Guitar Center Pasadena is open seven days a week. Store hours are 11:00 a.m. – 8:00 p.m. Monday-Thursday; 10:00 a.m. – 9:00 Friday; 10:00 a.m. – 8:00 p.m. Saturday; and 12:00 p.m. – 6:00 p.m. Sunday.

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Gemini Sound Takes EdgeFest 22 to the Cutting Edge with an All-EAW® KF740 Main Stage Rig

Dallas-based production company Gemini Lighting, Sound and Video, Inc. enjoyed first U.S. use of new KF740 Zero Degree Adapter to “flat-front” top four modules of each main array

Whitinsville, MA, USA, May 23, 2012 – EdgeFest has become a staple of the alternative touring circuit and an unofficial start to the summer season every April. This year’s EdgeFest, the 22nd edition of the show was no exception, featuring artists including The Black Keys, Garbage, Cake, Cage the Elephant, Arctic Monkeys, Switchfoot, Evanescence, The Ting Tings and Dead Sara. The concert took place on April 22 at the FC Stadium in Frisco, Texas, and was sponsored as always by Dallas-Fort Worth’s 102.1 The Edge FM.

Longtime EdgeFest sound system provider Gemini Sound once again brought an all-EAW® PA system to the main stage. This year’s show took EdgeFest to the cutting edge of live sound by featuring for the first time a PA system with main hangs consisting entirely of EAW KF740 Three-Way Full Range Line Array Modules. Each of the left and right line array hangs consisted of 18 KF740 enclosures, and eight more KF740s were used per side for extreme left and right side fills.

The main array represented the first U.S. use of EAW’s new Zero Degree Adapter accessory that allows sound system designers to “flat-front” the top modules in an array. Flat-fronting maximizes coupling of line array modules for increased output and longer throw. “Because we were in a soccer stadium and needed an especially long throw, the Zero Degree Adapter further enhanced the KF740’s capabilities,” stated Tim Cain, Owner and President of Gemini Sound. “We simply flattened out the top four modules on each side, and it gave us the additional coverage we were looking for. It’s a great solution that EAW came up with for this kind of application.”

Gemini Sound used all of the 48 KF740 enclosures it owns to build the PA system, including the 20 more it acquired last October, plus four more that EAW sent from its Massachusetts factory to round out the system design. In addition, the system used 40 EAW SB1000z subwoofers, 20 per side, to create a massive, full-range system that rocked EdgeFest into the night.

Cain remains a huge fan of the EAW KF760 module, which was the main system he used for EdgeFest’s PA system for the last several years. “It’s a great system, but it’s generally used with the EAW KF761 as a downfill on the bottom of the hang,” he explains. “The KF740 allows us to build the system out of one type of module, which creates a very, very consistent-sounding system with consistent tonality all the way down. Furthermore, the KF740 weighs 107 pounds, which is about 140 pounds lighter than the KF760. That meant that our main hangs this year were less than 2,000 pounds per side, versus 4,000 pounds last year. That’s a lot of manpower that you don‘t have to use to put the system up, yet still get the same level of performance in terms of power and reach.”

In addition, Cain complimented what he called the “true-90-degree dispersion” of the KF740 enclosure, which further reduced the amount of side fill that had to be designed into the system. “The KF740 is one of the finest boxes that EAW has ever built, in my opinion,” says Cain. “It’s going to be the foundation for a lot of PA systems going forward.”

For more information, please visit www.eaw.com.

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GUITAR CENTER OPENS NEW STORE IN COCONUT CREEK, FLORIDA

— Coconut Creek Guitar Center store is the latest location to open as part of GC’s ongoing 2012 expansion —

Westlake Village, CA (May 22, 2012) – On the evening of Thursday, April 26, 2012, Guitar Center held the grand opening of its new location in Coconut Creek, Florida. The store is located at 4449 Lyons Road, Suite J-106, Coconut Creek, Florida 33073. Guitar Center Coconut Creek is Guitar Center’s 226th retail location.

Guitar Center Coconut Creek’s grand opening introduced customers to a vast selection of products and a dedicated staff with unparalleled musical knowledge and experience. As with all new store openings, Guitar Center hosted a Grand Opening Weekend celebration (April 26-29) featuring exclusive savings, gear giveaways, free events and live performances catered to local musicians.

Guitar Center’s newest Coconut Creek location features showrooms for customers equipped with the latest products for musicians – from guitars, amplifiers, percussion instruments and keyboards to live sound, DJ, lighting and recording equipment. The new store also features Guitar Center Studios, an in-house, state-of-the-art lesson facility, which will create unrivalled opportunities for area musicians of all ages and skill levels. Guitar Center Studios is now the most modern and affordable lessons facility in the area. Guitar Center Coconut Creek also features GC Garage, Guitar Center’s on-site guitar repair service. Musicians could try out the GC Garage for free on Grand Opening night, and with a guitar purchase, customers could also receive a free, 22-point personalized set-up.

As part of Guitar Center’s ongoing initiatives designed to educate and inspire artists nationwide, Guitar Center Coconut Creek will offer unique opportunities for musicians to craft their skills, maintain their instruments and experience many other aspects of the music industry first-hand. Musicians interested in learning about the industry will be able to come to the store to interact with and pick the brains of several industry leaders. Coconut Creek shoppers are also able to enjoy Guitar Center’s new multi-channel “endless aisle,” which includes multiple combinations of product options to conveniently choose from. Not only does the “endless isle” include Coconut Creek inventory, but it also provides easy access to $400 million in new and used inventory located in hundreds of stores and warehouses across the nation. Customers have the ability to combine a myriad of in-store, online and phone options to purchase music equipment from anywhere they may be, allowing for a personalized and convenient shopping experience. Free Recording Made Easy classes are also conducted every Saturday from 10:00 to 11:00 am for anyone who wants to make the exciting journey into recording their music.

In addition to special programs at the new Coconut Creek store, Guitar Center offers nationwide programs designed to spearhead creativity and highlight the nation’s most promising undiscovered talent. Coconut Creek residents will now be able to participate in these ongoing national events from their hometown:

• Guitar Center On-Stage is an annual competition that provides unsigned artists the chance to open for established artists such as Motley Crue, KISS and Jane’s Addiction.

• Guitar Center Singer-Songwriter is an artist discovery program which aims to find the nation’s best unsigned singer-songwriter. The winner receives a career-altering prize package including recording 3 songs with accomplished GRAMMY® Award-winning Producer John Shanks, recording time at Converse Rubber Tracks studio and $10,000 cash. The grand finale takes place in Los Angeles on Feb. 18.

• Guitar Center’s Battle of the Blues is a nationwide amateur guitar skills competition with the goal of finding the next great undiscovered blues guitar player. This year’s winner, Jonathon “Boogie” Long, performed alongside GRAMMY-winning guitarist Warren Haynes at the Grand Finals in LA, and won an incredible prize package valued at over $50,000.

• Guitar Center’s Drum-Off, entering its 24th year, is the nationwide search for the next great undiscovered drummer. Drummers from across the nation compete in the world’s largest drum competition, vying for thousands of dollars in prizes and the coveted title of Guitar Center’s Drum-Off Champion. The grand prize package is valued at nearly $50,000.

Guitar Center Coconut Creek is open seven days a week. Store hours are 10:00 a.m. – 9:00 p.m. Monday-Friday; 10:00 a.m. – 9:00 p.m. Saturday; and 12:00 p.m. – 6:00 p.m. Sunday.

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Oklahoma City Sounds oh-so Pretty as Upstairs Productions Steps up to a Carl Tatz Design Dual PhantomFocus™ System

— Engineer/producer Ted Curtis chooses Carl Tatz Design’s PhantomFocus™ System to transform the monitoring in his Oklahoma City personal studio, Upstairs Productions —

Nashville, TN: “Well, as Carl will attest to, I was a hard sell. I had SERIOUS problems and doubted anyone could fix them. And the results? He knocked it out of the park! It’s simply incredible. The only regret is I wished I had done it sooner. Thanks Carl!” beams Oklahoma’s Upstairs Productions owner/engineer/producer Ted Curtis about his new Dual PhantomFocus™ System (PFS).

“Boy he’s not kidding about being a tough sell,” laughs Carl Tatz of Carl Tatz Design LLC and creator of the PhantomFocus System (PFS) monitor tuning protocol. “Ted has amazing ears and was determined for us to step up to the plate after being so disappointed in the past by everything he had tried to make his monitors sound the way he wanted them to.”

Tatz explains, “This was a textbook example of breaking the myth that having a well designed control room, whether designed by me or another designer, along with great monitors will render great monitoring. The fact is that the monitoring will never begin to approach the sonic impact and accuracy that the PFS can deliver – not even close – and keep in mind that most of these systems are near field.”

As part of his meticulous research, which included his studying all the literature, reading up on the various articles and reviews as well as interviewing PFS users, Curtis traveled to Nashville to experience the PFS for himself in a couple of Carl Tatz Design award winning control rooms. After hearing the systems, he quickly became a believer and decided to make the purchase. However, in spite of his being knocked out by what he heard and the assurance that we bat a thousand on all systems, his enthusiasm was still guarded because of his multiple failed past attempts to optimize the monitoring in his own room.

Expanding on his experience related to his massive console that required thoughtful consideration during the physical implementation of the PFS, Curtis observes, “The 9098i is so sensitive and precise, and the bandwidth and low-end is so remarkable, that not having proper monitoring makes it nearly impossible to work on. You simply can’t guess at it. Before we started I had an 18dB tight Q dip at 125HZ, a mountain range dip between 35Hz and 50Hz, a large bump at 20Hz, and several other issues in the 500-1550Hz range and 3-4K range. It was simply awful. It took many trips to the car to get it right IF you even got it right then. By that time you had completely lost perspective and lost all of your confidence. Well I’m glad to say now, for the first time in my life, I hear EXACTLY what I mixed in the control in both cars, absolutely no surprises. It’s really exciting if not a bit scary. I don’t have anything to blame anymore. I’ve already come a long ways in the confidence department in the short time I’ve had the PFS installed. I urge anyone who is struggling in the same way I was to give it a shot. It may likely change your life.”

Curtis continues, “Just the ability to put something in the mix in the exact place and level you want it to be, is now effortless. You simply mix it the way you want to hear it and it’s right, no more compensation. Snare drum level adjustment is easy. Additionally I’ve never experienced panning like this either. You can hear every single move, no matter how small, as you move from side to side.”

After maintaining the number one position in the Mexican food business for over 20-years in OKC with his Ted’s Cafe Escondido restaurants, Ted understands attention to detail and truly appreciates and demands the best which explains why he goes on to say, “I truly appreciated Carl’s obsession to get things right. Simply put, it’s not done until it’s done. He spent many hours getting things aligned and adjusted, then many hours more tuning, trying crossover points, re-adjusting, etc. At some point you think he’s a mad man! But when it comes time to sit in the driver’s seat, and you hear the results, you understand why he does things the way he does them. His true passion to do his best shines through. In a high-speed world where most don’t care, nor have time to do their best, Carl excels beyond anyone’s expectations.”

Curtis chose to move up to the Dynaudio Professional M1 near fields driven with the new Bryston 4B SST2 amp and use his existing ADAM S5A MK2s in a Dual PFS configuration where both near fields and mains share the same PFS frequency response curve. “The results were predictably stellar,” comments Tatz. “And Ted, who was considering closing the room down before hiring Tatz because his very high expectations were not being met, now drives his monitors with the same thrill and pinpoint accuracy as his exotic Porsche based RUF 3400K sports car.”

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