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Archive for January 9th, 2013

Waves MaxxAudio® Sound-Enhancement Technology Is Now Available for Tensilica HiFi Audio DSP Cores at CES

— The cooperation of Tensilica and Waves adds availability of professional-quality audio enhancement technologies to popular DSP cores —

INTERNATIONAL CES, Las Vegas, NV, January 7, 2013 — The Consumer Electronics Division of Waves (LVH 1430), the industry leader in professional audio digital signal processing and recipient of a Technical GRAMMY® award, and Tensilica (LVCC, South Hall 2 – MP25060), the leader in dataplane processor IP core licensing, have launched a new cooperative effort. Today they announced that Waves’ MaxxAudio® sound-enhancement technology is now available for Tensilica’s HiFi audio DSP cores. Tensilica’s HiFi DSP cores are an industry-leading audio platform used in a broad range of consumer electronics products, including portable music players, smartphones, computers, tablets, digital TV and other devices.

MaxxAudio incorporates a host of proprietary signal-processing technologies to deliver enhanced, dynamic and immersive sound from the small speakers typically found in many consumer electronics products, with better definition, deeper bass and a more enveloping sound field.

Tomar Elbaz, Executive Vice President of Waves, stated: “Elevating Tensilica’s portfolio with MaxxAudio studio-quality sound enhancement suite further underscores our company’s commitment to providing the highest-quality audio solutions to consumers. Waves signal processing and audio technologies are used by top pros in the recording industry, and now this level of professional-quality sonic improvement will be available in a much wider range of products from top consumer electronics manufacturers.”

“We are delighted to be working with Waves to support mutual customers, who have requested MaxxAudio on our HiFi DSP,” stated Larry Przywara, Tensilica’s director of mobile multimedia. “As consumer products use smaller speakers, advanced sound-enhancement technology like this is essential to improve the user experience.”

MaxxAudio provides significantly improved audio quality, using technologies that are directly derived from the company’s professional studio processing heard on countless hit records, major motion pictures and popular video games. MaxxAudio incorporates a suite of proprietary audio enhancements including MaxxVolume™, MaxxLeveler, MaxxTreble™, MaxxDialog, MaxxStereo™, MaxxBass® and MaxxEQ™. MaxxAudio offers optimum sonic performance whether listening through speakers or headphones. Its processing works in real time for consistently satisfying high-quality sound.

MaxxVolume provides increased volume levels, improves clarity and increases the intelligibility of softer sounds at quiet volumes.
MaxxLeveler evens out volume differences with two user-selectable listening modes.
MaxxTreble high-frequency enhancement brings out sonic nuances with detail and clarity.
MaxxDialog lets listeners adjust dialog levels in movies and games, without affecting the rest of the audio mix.
MaxxStereo creates a bigger stereo “sweet spot” from a device’s built-in speakers.
MaxxBass virtual subwoofer technology uses psychoacoustic processing to deliver more natural-sounding bass.
MaxxEQ lets listeners shape the sound to their preferences using full frequency spectrum equalization.

For more information, please visit www.maxx.com and www.tensilica.com.

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Bose® RoomMatch® Sound System Provides Exceptional Directional Control for Heartland Ministries’ New Sanctuary

Sharpsville, Indiana church’s new building had acoustical challenges, and the Bose system helped
solve those problems

Framingham, Massachusetts, January 7, 2013 – When Heartland Ministries opened its new sanctuary earlier this year, in Sharpsville, Indiana, both staff and congregants were thrilled with how the church’s new facility looked. However, its clean lines rely on hard, reflective wall surfaces and a high roof with metal decking – ingredients that make spoken-word intelligibility difficult to achieve because of acoustical reverberation. But rather than compromise aesthetics, Heartland Ministries instead turned to Phil Mitchell, President of the Mitchell Design Group, who spec’ed a system consisting of RoomMatch® array module loudspeakers from Bose® Professional Systems Division. Thanks to the high degree of directional control offered by RoomMatch, the sound at Heartland Ministries’ new sanctuary is so clean and articulate that, in the words of the church’s founding pastor, Dr. William Salsbery, “We now have one of the best sound systems in Indiana. Not merely the best sound system in a church in Indiana – but one of the best in any building in the entire state!” That’s the kind of plaudits that the sound system elicits from users in the HOW market, which has been rapidly embracing RoomMatch loudspeakers for their unmatched capabilities.

The system at Heartland Ministries consists of two RoomMatch RM9010, two RM7010 and two RM12020 array modules, along with a pair of RMS215 subwoofers, hung in two arrays on either side of the room. These are powered by three PowerMatch® PM8500 configurable professional power amplifiers and controlled by a ControlSpace® ESP-88 engineered sound processor using a ControlSpace CC-64 remote LCD controller. The Mitchell Design Group of Carmel, Indiana, installed the system.

Phil Mitchell, also a member of the Heartland Ministries congregation, had explored options from several manufacturers based on his initial designs for the sanctuary’s sound system, but he could not find the right fit that would provide the high degree of directional control he needed to keep the sound energy off of the highly reflective surfaces inside the church. “The church wanted a certain kind of look, and conventional line array systems simply can’t offer the level of pattern directionality that I needed to make this work,” he says. Mitchell first encountered the Bose RoomMatch system while attending the InfoComm Show in Orlando in June 2011, and he immediately saw that the unique pattern-control properties would keep the sound focused and away from reflective surfaces, assuring a high degree of intelligibility while still offering the full-range reproduction needed to keep the system musical. “With the other line array systems we looked at, it was their way or no way,” he says of the limited pattern focusing provided by other line arrays. “The RoomMatch loudspeakers were designed to let me choose from different coverage patterns and find the ones that perfectly fit this room’s shape and size.” Mitchell was also happy with the loudspeaker array’s rigging system, which he describes as intuitive and well constructed. “The RoomMatch system gave us everything we needed, from designing the pattern coverage to hanging the system itself,” says Mitchell. “The technology gives you literally all you need to create a system specifically tailored to your environment.”

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Waves Audio Introduces Element Synthesizer

TEL AVIV, ISRAEL, January 4, 2013 — Waves Audio, a leading provider of audio DSP solutions for professional, broadcast, and consumer electronics audio markets, introduces Element, its first-ever synthesizer. Powered by Virtual Voltage™ technology, Element is an analog-style polyphonic instrument engineered to deliver the fat, gritty sound of the classics, with all the precision, flexibility and control of contemporary digital synths. Element includes a vast array of convenient features and functions, including integrated effects, a 16-step arpeggiator/sequencer, MIDI Learn for all controls and a massive preset library, with total tweakability. Plus, all parameters are laid out right in front of the user, so when inspiration strikes, there’s no need to scroll through page after page to customize sounds. Searing leads, booming basses, ethereal pads, electro-percussion, sequential motions, mind-blowing FX and lots more: Element does it all.

London-based Yoad Nevo, who has enjoyed a successful career as a producer/engineer for such artists as Air, Goldfrapp and Pet Shop Boys, in addition to being a longtime Waves developer, was instrumental in the development of Element. He states, “In my work, I use synthesizers quite a bit. Even though I have a large collection of analog synths, I’m always on the lookout for cool new virtual instruments. So when Waves decided to build a synth from the ground up, there were certain things I made sure it had. We knew we wanted to create a synth that would be straightforward and easy to use, so we started with a basic subtractive synthesis engine. We then developed the engine further, adding features and functions along the way, until it grew into a mature synth.”

Nevo continues, “Element provides fat sound right off the bat, but also has very comprehensive editing capabilities, which I used to create most of its presets. We made sure to include all its features on a single page: the step sequencer, modulation matrix and effects section, everything. Whether scrolling through presets of creating completely new sounds from scratch, we saw to it that Element would provide users with instant sonic gratification.”

Waves Element is now available at a U.S. MSRP of $200, with a special introductory price of $99. Visit www.waves.com for more information.

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GRUNDORF INTRODUCES NEWS ABS SERIES AMP RACKS

**** Photo: Grundorf ABS Series amp racks ****

Council Bluffs, IA – WNAMM Booth 6337, Hall A… Grundorf Corporation, a leading manufacturer of equipment for musicians and audio professionals, is pleased to introduce the new Grundorf ABS Series professional amp racks. Designed to house everything from amps, processors, patchbays, and more, these versatile, lightweight, rugged transport cases provide robust protection for one’s valuable electronics and are ideal for musicians and DJ’s and also make an outstanding choice for house of worship, corporate AV centers, and educational applications. more

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